2K Games has appointed Ben Brinkman from Respawn Entertainment to oversee the development team at 31st Union, which is currently crafting the anticipated over-the-shoulder action-packed title known as this innovative game.
Management Change Follows Mixed Feedback
The new appointee takes on the leadership position at the development studio following the departure of previous head the ex-Sledgehammer Games executive, who was reportedly let go due to Project Ethos' disappointing initial reveal last fall.
Recently, the company's top executive a key figure updated employees about this organizational change through an official communication, which emphasized that playtesting had shown the necessity for a distinct vision.
Ismailer expressed that the developers is now refining the project with a revised vision, aiming to better meet player expectations.
A Pattern of Strategic Hires
The news mirrors a comparable action taken by 2K Games in August, when they brought on an industry veteran from the Diablo team to assist with the beloved franchise development group.
Here is the full text from the president's communication:
Hello Everyone—
I know you all just completed your town hall - I hope you’re as thrilled as I am with the positive developments. Last time I shared you all a message, I stated the following: “I believe in this crew. You all are some of the most driven and talented creators we have had the chance to work with - and we’re excited for that collaboration to persist.”
With your dedication and adaptability, especially over the last year, you consistently demonstrate that.
The gamer responses from last autumn’s the game playtest was revealing. It confirmed the appeal of a action-packed game but told us we still had improvements to make. It uncovered the necessity for a clearer brand.
It has been motivating to see how far you’ve advanced. You accepted the criticism to heart and revamped Project ETHOS with a revitalized direction - one that’s ready to deliver on its ambition to our audience.
The trust in this project grows every day. To boost the remarkable advancement you’ve made, I’m excited to welcome the new hire as the incoming Director of the team. After several months of discussions, he comes aboard us on the specified date.
Ben’s leadership and experience in the competitive gaming space is considerable, having spent the recent years developing and overseeing some of the most popular titles in gaming, including the acclaimed shooter, and lately, the battle royale hit.
Please join me in welcoming Ben soon. We are all looking forward to keep witnessing the development of the game in the time to come.
The President
Background of the Incoming Head
The appointee presently holds the role of senior developer and production lead at Respawn Entertainment for Apex Legends. Brinkman earlier was employed at major gaming companies in multiple development positions on the iconic franchise games, and, earlier in his career, had stints at other industry leaders.
Title Information and Vision
Project Ethos was announced in October 2024 alongside a early access event. Initially, 31st Union presented the game as a "no-cost, 3rd-person roguelike hero shooter and an thrilling advancement on the style."
"Build your perfect run—or die trying—in this 3rd-person action shooter! Build your hero in live gameplay to match your preferred approach," the description reads. "Take on the competition with unique powers, risks, and tests that shift every session. Will you withdraw carefully with your valuable rewards? Or go big, gamble everything, and hope your team can earn top ranking? The choice is yours."
Project Ethos does not have an official release date or consoles, but enthusiasts can expect further news as development advances.